In what many sports fans are calling one of the most intriguing bouts of the year, Islam Makhachev is preparing to face Jack Della Maddalena in a highly anticipated fight. While the focus is naturally on skills, strategy and legacy, there’s also growing interest in their financial standings: who earns more? Who is building a stronger brand? Who holds the upper hand in net worth ahead of the event?
In this article we’ll compare the two fighters: their career path, earnings, sponsorships, estimated net worth in 2025, and what this tells us about their position in the sport and the business of MMA.

Who Is Islam Makhachev? Career Highlights & Financial Foundations
Islam Makhachev, hailing from Dagestan, Russia, rose to prominence in the UFC as one of the most dominant lightweight fighters of his time. His reputation for elite grappling, teamwork under the guidance of his mentor, and consistent performance inside the octagon have positioned him among the sport’s top names.
By 2025, Makhachev’s estimated net worth is reported at around US$5-7 million. His income sources include:
-
Fight purses and win bonuses for major title-bouts
-
Pay-per-view (PPV) revenue share (as a champion)
-
Sponsorship and endorsement deals with sports gear and fitness brands
For instance, industry estimates suggest his per-fight earnings range between US$500,000 to US$1 million, with higher totals (over US$2 million) for marquee events.
Beyond just fighting, Makhachev has built his brand—training camps, social-media presence, and martial-arts lineage. All these factors combine to enhance his marketability and earning potential.

Who Is Jack Della Maddalena? The Rising Aussie and His Financial Snapshot
Jack Della Maddalena (often abbreviated JDM) is an Australian mixed-martial-arts standout who, by 2025, holds the UFC Welterweight Championship. His rise has been impressive, combining knockout power, athleticism and a clear upward trajectory.
Financially, his reported net worth is significantly lower than Makhachev’s, reflecting that he is still earlier in his mainstream earning access. Estimates for Della Maddalena’s net worth hover near US$500,000 to around US$1 million as of early-2025.
His earnings include fight purses (for his recent title win and previous bouts) and some sponsorship activity, though brand deals are not yet on the same tier as more established champions. As his profile grows, so too will his commercial opportunities.
Net Worth Face-Off: Who’s Ahead in 2025?
When comparing their financial status side-by-side:
-
Makhachev: Net worth estimated US$5 - 7 million
-
Della Maddalena: Net worth estimated under US$1 million, with most credible figures near US$500K - $1M
Given those numbers, Makhachev clearly holds the lead in financial terms. His longer tenure as champion, higher buy-in fights, and deeper brand partnerships give him the edge.
However, context matters: Della Maddalena’s recent title win and upward momentum suggest his earnings and net worth could see significant growth in the near term, especially if his next fights deliver strong PPV numbers and sponsorship interest.
Earnings Breakdown: Where the Money Comes From
Let’s dig a bit deeper into how each fighter is making money.
For Makhachev:
-
Title-fight purses and PPV share (champions command higher compensation)
-
Performance bonuses and win bonuses
-
Sponsorships and endorsements—fitness, gear, training clothing
-
Brand equity and social-media monetisation
For Della Maddalena:
-
Fight purses for UFC bouts (including a title fight)
-
Bonus payouts for performance/fight-of-the-night
-
Growing opportunities for sponsorships as a major champion
-
Potential future earnings via PPV and international market expansion
It’s worth noting that in MMA, a fighter’s net worth can accelerate quickly after key wins or title bouts—especially when combined with higher-visibility events and brand deals.

Why This Comparison Matters Beyond Just Money
This financial comparison is important for a few reasons:
-
Career longevity and investment: Higher net worth gives fighters more leverage, choice over fight offer, training resources and ability to build a post-fighting future.
-
Brand value: Fighters are not just athletes—they’re brands. Endorsement deals, media rights, international appeal all factor into the business side of their careers.
-
Fight implications: In match-ups like this, higher financial status often correlates with higher expectations and pressure—or the ability to dictate terms.
-
Fan and media interest: Fans want to know not just who wins but who earns more, who invests wisely, who becomes a long-term icon.
What Lies Ahead: Growth Potential & Key Variables
For Makhachev:
-
If he succeeds in branching into a new division (welterweight) and captures another title, his earning potential jumps significantly.
-
Continued dominance means more high-profile fights, bigger PPVs, more sponsorships.
-
Smart investment and business ventures post-career can solidify long-term net worth.
For Della Maddalena:
-
His title win opens doors: future fights, PPV headliner status, global exposure—especially as an Australian star.
-
If he defends the title successfully, brand equity grows rapidly.
-
Early-stage sponsorships and deals mean there’s large upside if he hits the right partnerships.
-
Marketability in Australia and Asia may accelerate his earnings if leveraged properly.
Thus, while Makhachev is ahead now, Della Maddalena may be positioned for a steep financial climb depending on his next moves.
Risks & Considerations in Their Financial Futures
-
Injury or loss: A loss or major injury can impact earning potential and marketability.
-
Market saturation: MMA has many stars—standing out requires continued wins and brand uniqueness.
-
Sponsorship volatility: Brand deals depend on personal conduct, media presence and marketing alignment.
-
Post-career plan: Fighters who plan for life after competition often fare better financially long-term (investments, business ventures, commentary/coach roles).
-
Geographic market factors: Global reach matters; fighters with broader market appeal can command higher rates and reserves.
What This Means for Fans and the MMA Business
For fans, the net worth comparison adds a layer of intrigue to the fight: it’s not just about who wins in the cage, but who wins in business and legacy. For the MMA business, it underscores how fighters’ value now spans athletic achievement, media leverage and global brand appeal.
Promoters, media outlets and sponsors are increasingly treating fighters like crossover celebrities. The fighter’s story, personality and growth potential matter as much as wins and losses.
Who Holds the Edge and Why
In the end:
-
Islam Makhachev currently holds the financial upper-hand. With his established championship reign and deeper brand relationships, his net worth is several times that of his upcoming opponent.
-
Jack Della Maddalena, while financially behind, is one to watch. With his recent title win and strong performance trajectory, he may close the gap and potentially surpass many peers if momentum holds.
The fight between them isn’t just a test of skill—it’s a potential turning point in their respective careers and fortunes.
If Makhachev wins and continues dominance, his brand and earnings continue at a high plateau. If Della Maddalena wins and builds a long title reign, he could launch his financial status into another league.
For anyone following the sport, watching the business side is nearly as compelling as the fighting. In the world of MMA, fights make headlines, but earnings build legacies.

Vietnamese
Nguyen Hoai Thanh
Nguyen Hoai Thanh is the Founder and CEO of Metaconex. With 12 years of experience in developing websites, applications and digital media, Nguyen Hoai Thanh has many stories and experiences of success to share.